Disclaimer

General Disclaimer

The information provided by CPM Calculator ("we," "us," or "our") on cpmcalculator.com (the "Site") is for general informational purposes only. All information on the Site and our CPM Calculator tool is provided in good faith; however, we make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability, or completeness of any information on the Site.

UNDER NO CIRCUMSTANCE SHALL WE HAVE ANY LIABILITY TO YOU FOR ANY LOSS OR DAMAGE OF ANY KIND INCURRED AS A RESULT OF THE USE OF THE SITE OR OUR CPM CALCULATOR TOOL OR RELIANCE ON ANY INFORMATION PROVIDED ON THE SITE. YOUR USE OF THE SITE AND YOUR RELIANCE ON ANY INFORMATION ON THE SITE IS SOLELY AT YOUR OWN RISK.

Tool Accuracy Disclaimer

Calculation Accuracy

While we strive to provide accurate CPM calculations using industry-standard formulas, we cannot guarantee that the results produced by our calculator are error-free or suitable for any particular purpose. Our CPM Calculator uses the following standard formulas:

• CPM = (Cost ÷ Impressions) × 1,000
• Cost = (CPM × Impressions) ÷ 1,000
• Impressions = (Cost × 1,000) ÷ CPM

User Responsibility

It is your responsibility to verify all calculations and results before making any business, financial, or advertising decisions. We strongly recommend:

• Double-checking all calculations independently
• Consulting with advertising professionals or financial advisors
• Verifying results against your advertising platform's data
• Understanding that real-world advertising costs may vary

Input Data

The accuracy of our calculator's results depends entirely on the accuracy of the data you input. Garbage in, garbage out – incorrect or imprecise input values will result in incorrect calculations. We are not responsible for errors resulting from incorrect user input.

Advertising Disclaimer

Third-Party Advertising

Our Site may display advertisements from third-party advertising networks, including Google AdSense. These advertisements are provided by third parties and are not endorsements by CPM Calculator.

No Endorsement

The appearance of advertisements on our Site does not constitute an endorsement, recommendation, or approval by CPM Calculator of the products, services, or opinions advertised. We are not responsible for:

• The content of advertisements
• The accuracy of advertising claims
• The quality of advertised products or services
• Transactions between you and advertisers

Advertiser Responsibility

All transactions and interactions with advertisers are solely between you and the advertiser. We are not a party to any such transactions and accept no liability for any loss or damage arising from such interactions.

Professional Advice Disclaimer

The information provided by our CPM Calculator and on our Site is not intended to be, and should not be construed as, professional advice. Specifically:

Not Financial Advice

The CPM calculations and information provided are not financial advice and should not be used as the sole basis for making financial decisions regarding advertising budgets or investments.

Not Marketing Consulting

While we provide tools and information about CPM calculations, we are not providing marketing consulting services. The tool does not account for:

• Your specific business goals
• Target audience characteristics
• Industry-specific factors
• Competitive landscape
• Seasonal variations
• Platform-specific performance metrics

Consult Professionals

Before making significant advertising decisions, you should consult with qualified professionals, including:

• Digital marketing consultants
• Advertising specialists
• Financial advisors
• Business strategists

External Links Disclaimer

Our Site may contain links to external websites that are not provided or maintained by us or in any way affiliated with CPM Calculator. Please note that we do not guarantee the accuracy, relevance, timeliness, or completeness of any information on these external websites.

We have no control over the nature, content, and availability of external sites. The inclusion of any links does not necessarily imply a recommendation or endorsement of the views expressed within them.

Website Availability Disclaimer

We make no guarantees regarding the availability, accessibility, or uninterrupted operation of our Site or CPM Calculator tool. The Site may:

• Experience temporary downtime for maintenance
• Be affected by technical issues beyond our control
• Have limited functionality during updates
• Be unavailable due to hosting or infrastructure issues

We reserve the right to modify, suspend, or discontinue any aspect of the Site at any time without notice.

Browser Compatibility

Our CPM Calculator is designed to work with modern web browsers. We strive to support major browsers, but we cannot guarantee compatibility with all browsers, browser versions, or browser configurations. Users are responsible for ensuring their browsers are up to date and properly configured.

Errors and Omissions

While we make every effort to ensure that the information on our Site is accurate and up to date, we cannot guarantee that all content is error-free. There may be:

• Technical inaccuracies
• Typographical errors
• Outdated information
• Incomplete explanations

We reserve the right to correct any errors, inaccuracies, or omissions and to change or update information at any time without prior notice.

No Warranties

Our Site and CPM Calculator tool are provided on an "AS IS" and "AS AVAILABLE" basis without any warranties of any kind, either express or implied, including but not limited to:

• Warranties of merchantability
• Fitness for a particular purpose
• Non-infringement
• Accuracy or reliability
• Security or freedom from viruses

Limitation of Liability

To the fullest extent permitted by applicable law, CPM Calculator, its owners, employees, agents, and affiliates shall not be liable for any:

• Direct, indirect, incidental, special, or consequential damages
• Loss of profits, revenue, or business opportunities
• Loss of data or information
• Business interruption
• Personal injury or property damage

This limitation applies whether the alleged liability is based on contract, tort, negligence, strict liability, or any other basis, even if we have been advised of the possibility of such damages.

Indemnification

By using our Site and CPM Calculator, you agree to indemnify, defend, and hold harmless CPM Calculator and its owners, employees, agents, and affiliates from and against any claims, liabilities, damages, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising from:

• Your use of the Site or calculator
• Your violation of these disclaimers
• Your violation of any rights of another party
• Any decisions made based on calculator results

Changes to Results and Formulas

While we use industry-standard CPM formulas, advertising industry standards and best practices may evolve over time. We reserve the right to update our calculation methods, formulas, or algorithms to reflect current industry standards without prior notice.

Third-Party Services Disclaimer

Our Site may integrate with or link to third-party services such as:

• Google Analytics
• Google AdSense
• Font providers
• Hosting services

We are not responsible for the availability, accuracy, or functionality of these third-party services. Any issues arising from these services are the sole responsibility of the respective third-party providers.

Educational Purpose

The content and tools provided on our Site are intended for educational and informational purposes. They are designed to help users understand CPM calculations and advertising metrics but should not be considered comprehensive advertising education or training.

Jurisdictional Issues

Our Site is controlled and operated from within a specific jurisdiction. We make no representations that the Site or its content is appropriate or available for use in other locations. Those who access the Site from other locations do so on their own initiative and are responsible for compliance with local laws.

Changes to This Disclaimer

We reserve the right to modify this Disclaimer at any time. Changes will be effective immediately upon posting to the Site. Your continued use of the Site following the posting of changes constitutes your acceptance of such changes.

Last Updated: January 2024

Questions About This Disclaimer

If you have questions or concerns about this Disclaimer, please contact us.

Acknowledgment

BY USING OUR SITE AND CPM CALCULATOR TOOL, YOU ACKNOWLEDGE THAT YOU HAVE READ THIS DISCLAIMER, UNDERSTAND IT, AND AGREE TO BE BOUND BY ITS TERMS. IF YOU DO NOT AGREE WITH THIS DISCLAIMER, YOU MUST NOT USE OUR SITE OR CALCULATOR TOOL.